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SAG: Global Smartphone Shipments Fall 8% in Q2 2026; Samsung and Apple Gain Market Share
Global smartphone shipments fell 8% YoY in Q2 2026. Samsung and Apple gained share, while US$600+ smartphones emerged as the key growth segment.
January 8, 2026
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By Linda Sui
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AllGeneralSmartphonesPC & TabletsWearablesRobotics 360
Smartphones,

SAG: Global Smartphone Shipments Fall 8% in Q2 2026; Samsung and Apple Gain Market Share

Global smartphone shipments fell 8% YoY in Q2 2026. Samsung and Apple gained share, while US$600+ smartphones emerged as the key growth segment.
learn more
Smartphones,

Samsung Galaxy A27: Balancing Upgrades, Trade-Offs, and Affordability

The Samsung Galaxy A27 introduces meaningful upgrades, including a Snapdragon 6 Gen 3 processor and a refined display, while making strategic hardware...
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Smartphones,

Nothing Phone 4b Signals a New Phase in Nothing’s Smartphone Strategy

The Nothing Phone 4b marks the debut of Nothing's b-series, expanding the company's smartphone portfolio into a new price segment. Smart Analytics Global...
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General,

Can Fire-Boltt Capitalize on the Entry-Level Smartphone Gap in India?

Fire-Boltt is set to enter the Indian smartphone market with affordable 4G and 5G devices. As rising memory prices widen the gap in the entry-level segment,...
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Robotics 360,

SAG: Key Takeaways from Agibot’s APC 2026 London Event

Smart Analytics Global (SAG) analyzes Agibot's APC 2026 London event, European expansion strategy, Unitree competition, industrial humanoid robots, and the...
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Wearables,

SAG: Global Eye Wearable Shipments Grew 54% YoY in Q1 2026, Led by AI Smart Glasses

Global eye wearable shipments grew 54% YoY in Q1 2026, led by AI smart glasses. Discover SAG's latest analysis on AI smart glasses, AR glasses, VR headsets,...
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Smartphones,

SAG: Why iPhone 18 Pro Price Hikes Won’t Hurt Apple in 2026

Smart Analytics Global (SAG) explains why expected iPhone 18 Pro price hikes are unlikely to impact Apple's 2026 iPhone shipments, supported by financing,...
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Robotics 360,

SAG: Agility Robotics IPO Signals Growing Momentum for Industrial Humanoid Robots

Agility Robotics' planned US$2.5 billion IPO highlights growing momentum in industrial humanoid robotics. SAG examines manufacturing adoption, ROI, scaling...
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Wearables,

Meta’s Four-Wave Push Targets a 20M AI Smart Glasses Market in 2026

Meta has launched the first wave of its 2026 AI smart glasses strategy. SAG forecasts the global AI smart glasses market will reach 20 million units in 2026,...
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